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Software localization

Software translation and localization service

Translation and software localization solutions to internationalize your business.
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Software localization

Software localization

If you want to internationalize your company’s IT services and turn them into tools that work around the world, you need to turn to software localization.

Eurotrad offers you a professional software language localization service to ensure that all components of your business software can be used in different languages.

For professional software translation, it is not enough to translate texts from one language to another, but it is essential to provide a software localization process as well. The localization of content takes into account not only linguistic differences between one idiom and another but also any cultural differences or language-specific idioms.

Software localization is critical for any company that wants to adapt its products to new markets and customers.

If you want to succeed in your target business sector rely on Eurotrad for a professional translation, fast and inexpensive of your software made by native language specialists.

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Insight

What it means to localize software

Language localization of software is based on a complete process of adapting the computer program to the language and culture of the end user in all its parts (layout, images, videos, text, etc.).

The process of software localization takes into account not only the activity of translation of the texts but also all aspects related to the usability of the tool in order to make the software functional and easy to use for the end user in a given country.

Localization of the software may involve changes to the size and position of the buttons on the page, to the general design of the computer program, or to the code on the back-end.

For example, imagine that you need to market software for the Chinese market. A simple translation can make text and instructions clear enough but with some usability problems. The font used may be too small to read or may not support the Chinese alphabet, or the length of the text may not be suitable for the medium used.

When you think about all these issues, you can easily see how software localization is something to keep in mind if you need to translate software.

Mistakes to Avoid When Localizing Software

As with any type of translation, errors of carelessness are always lurking when localizing software. Many of them actually include everything related to the cultural references of the target language.

For example, it would be a serious mistake to translate texts from one language to another but neglect to change the date format, which, as we know, varies significantly from country to country.

Secondly, it would be a serious mistake not to translate the units of measurement: especially software that processes user-entered data should display the correct units of measurement in force in a given country.

Even the translation of the actual text could pose some difficulties, especially in countries where there is a clear separation between the formal and informal registers of the spoken language. It will therefore be necessary to identify the most appropriate register for the type of software being translated and adhere to it in a rigorous, correct, yet fluid manner.

Software Localization: The Three Key Areas

Software localization refers to the process of translating the user interface to adapt to the needs of users other than those for whom the software was initially designed.
Localization therefore allows users of different languages to use the software quickly and effectively, as if it were programmed in their native language.
Here are the three key aspects to keep in mind during the software localization process.

Texts and Writing Systems

Localizing texts and writing systems is the basic operation of software localization. Texts are the main means through which a user interacts with the software, for example, entering data, reading instructions, filling out a form, and obtaining the information they need.
Naturally, transitioning from one writing system to another can pose difficulties that should not be underestimated. What happens, for example, when switching from an alphabetic writing system to one that uses kanji? This is why it is advisable to always rely on a professional translation agency and avoid “do-it-yourself” localizations.

Graphic Design

Software also includes graphic design, or visual materials that, thanks to the combination of text, images, and colors, help convey the message to the user using the IT platform.
Software localization must also take graphic design into account. It must therefore be able to translate text, images, and colors from one language to another while maintaining the same message (and the same effectiveness of the message) produced in the source language.

User Experience (UX)

User Experience, often abbreviated “UX,” refers to the user experience, or how a user interacts with a software program, website, or app.
During the software localization process, it is essential that the UX in the original language is not altered. Effective software localization allows for adapting (and possibly modifying) certain elements to make the user experience effective for the target market. To do this, it must take various aspects into account. For example, the use of the reference currency (euros, dollars, pounds, etc.) or the culture of the target country.

TRANSLATED CONTENT

What software can be located?

With Eurotrad, you can count on native translators who are experts in all types of IT translations: from software localization in numerous areas to customization and localization of apps so that users can enjoy the apps in their native language. Translations in the app and software sector include:

  • Tourism apps
  • Financial apps
  • Health apps
  • Training courses and e-learning
  • Multimedia content
  • Augmented and virtual reality apps
  • Web sites and e-commerce
  • Newsletter software
  • Management software and SaaS

Applications

How we do the localization of a softare

We at Eurotrad are able to follow you through the process of localizing your software and our goal is to enable your computer program to have the same impact on international users as that achieved in your home country.

For software content localization activities, we employ professional native translators and experts in software localization who can make any necessary technical changes. The key areas that we focus on when taking on a software localization project are:

  • texts and writing systems
  • graphic design
  • User Experience (UX)

The software localization and translation phase is also always preceded by athorough analysis of your company’s target audience . We study the competition and the target market related to your business and rely on professionals who have in-depth knowledge of software and its localization for foreign markets.

App Localization

Our team of professional translators and project managers are trained to make App translations to be marketed on smartphones and tablets iOS and Android.

Read more

Management software

Our team of native-speaking translators has been working on localization in the IT industry for years.With effective localization, you can reach users and expand the use of your software worldwide.

Read more

Software Localization Cost

As with any translation activity, the cost of software localization is influenced by several factors, such as the level of complexity of the interface to be translated and the distance between the source and target languages.

It should also be remembered that many apps and software use highly technical terms (think of plant and flower identification apps, for example, which use specific botanical terms): the need to translate technical and industry-specific language could increase the cost of localization.

In short, each software program has its own characteristics and peculiarities that require specific interventions by the localizer.

Which companies need software localization services?

All companies that have or aspire to have an international clientele and that use software for their clients will do well to invest in a professional software localization service.
This is particularly true for:

  • e-commerce;
  • companies in the hospitality sector, for example, for hotel, B&B, etc. booking software;
  • companies in the restaurant sector, for example, for online ordering apps;
  • companies that produce video games.

If you’re looking for a localization service for your business software, contact Eurotrad!

Who should you contact to localize software and apps?

Software and app localization must be performed by specialized translators who also have strong programming skills, so they can adequately meet your specific needs.

  • Translation Agency

Requesting software localization services from a translation agency like Eurotrad is the best choice when you need to localize software into multiple languages. A translation agency collaborates with a large number of translators specializing in many language combinations.

This allows you to request localization in all the necessary languages from a single provider, without having to rely on different providers. Furthermore, it will be easier to control costs and ensure that the quality standard of translations is consistent across all languages.

  • Machine translators

Online machine translators are capable of producing translations, but since user experience is the foundation of good localization, simply translating texts automatically may not be enough.

Why Eurotrad

Our strengths: specialized translators, punctuality and competitive prices

Our first step, when we are entrusted with the task of translating software, is therefore to conduct a thorough screening of the texts to be translated, so that we have a thorough understanding of the target industry, the technical skills needed and any additional requirements you may have.

Only after this initial discussion do we proceed with the identification of the software translator best suited to your specific case, choosing him or her from the very large number of native translators in our network.

This step, despite its delicacy and complexity, is carried out very quickly and functionally. We have, in fact, created a truly efficient process that allows us to optimize resources and reduce time without penalizing the quality of our translations.

Once the ideal translator has been identified, a project manager follows the entire translation and localization process, monitoring any intermediate deliveries agreed with you. The in-house team is available to you at all times for any clarification, and our agency’s work ends only when we have received your final approval. Our goal, for over 20 years, has been to offer a service that adapts to our clients’ needs, always guaranteeing professional translations flawless, on time and inexpensively.

OUR CLIENTS

The success stories

We support companies and entities globally with our unique energy and professionalism in projects.

Eurotrad has been a trusted supplier of Vitri Frigo since before I was hired. Their professionalism, short turnaround time for commissioned work, and very high level of post-layout customer service are their strengths. For these reasons, I recommend that everyone turn to our friends at Eurotrad.

With Eurotrad, we can count on service that is always efficient and qualitatively very good. The staff is available to meet our every need, reliable even for the most demanding translations — such as legal ones — and always comes to our aid when we ask for delivery in really tight deadlines. A valuable, professional, and punctual partner.

I got to know Eurotrad through a company that was already their client. I was immediately impressed by the competitiveness of their prices, which convinced us to choose them among other offers. Later, we appreciated their helpfulness and quality of their work. I believe these qualities are widely appreciated and sought after by many other companies. I recommend that our friends at Eurotrad make glossaries of the most commonly used terms in their documentation available to clients.

faq

Do you have questions about our services?

In what languages is it recommended to translate software?

Translating content into the native language of the target audience is essential. When a user finds clear and understandable information in his or her native language, he or she will feel more attracted to and engaged with the application, as well as achieve greater ease of use. Our goal is to ensure that your application reaches a global audience by optimizing the translation and adapting the tone of voice in a friendly way to engage and satisfy users around the world.

How much does it cost to localize software?

The cost for software localization depends on many factors, such as the content to be translated or the language combination.

To request a quote click here “ and upload your file to be translated.

Otherwise send us a request to sales@eurotrad.com or call us at +39 0722 4272, we will get back to you right away, no obligation.

Didn’t find your answers? You can check the FAQ page or contact us directly at eurotrad@eurotrad.com